Execute the Plan

Getting overly attached to the plan is the worst enemy of the plan itself.

Rapid execution of a plan that fails is helpful because you can adjust your next move, improvise, and learn from your mistakes. The worst thing you can do is try to perfect the plan. The better strategy is to execute and adjust in lieu of playing the guessing game for weeks on end. Put it out there and see what happens, then make adjustments.

Speed is a teacher, but you have to be okay with failure or what people might think. Avoiding egg on your face is chickenshit. Quickly find all the things that won’t work instead of overthinking it. Evaluate the irreversible consequences and make a move.

Pro Tip:​ Things that have never happened before happen all the time.

“Everyone has a plan until they get punched in the mouth​.” - M. Tyson